Effectively attract more
Chinese travelers

Oriental Standard is the most effective solution to increase the number of Chinese-speaking travelers sustainably.

What is Oriental Standard?

About us

The Oriental Standard is an official certification that ensures related products or services meet the needs of Chinese-speaking travelers and stakeholders within statutory and regulatory requirements. It is issued by the Oriental Standard Committee and reviewed by Chinese travelers. It is highly trusted by Chinese travelers and leading stakeholders.

Know us in 1 minute

It is becoming a must-have key to access to the Chinese-speaking market.

A survey shows that 86% of Chinese travelers prefer to choose the service by our members.

What we do?

We help & certify

We help your business/organization meet the requirements and certify it. 

We help you to promote your products and services to Chinese travelers.

We support & promote Sustainable Development Goals by the UN. 

Benefits

We support to grow our members' businesses

Access to 1.45 billion populated market

1.4 billion Chinese live in China and 50 million Chinese live outside mainland China. It is a huge market. You are showing Chinese travelers that you are well-prepared to receive them.

Highly trusted by Chinese travelers and partners

By obtaining our certificate you gain more trust from Chinese travelers and your Chinese business partners. They will have more confidence to choose you.

Big promotion opportunity included

We have sales and PR channels and we also attend exhibitions in mainland China, Hong Kong, Taiwan and etc. It means that your business/destination will be promoted online and offline.

Testimonials

We have helped many businesses and organizations meet their goals and beyond

We have obtain the Oriental Standard Certificate in order to promote the visibility of the Nepal as an attractive destination for Chinese travelers. We were delighted with the outcomes. Oriental Standard is a well recognized by Chinese visitors and outbound travel agencies.

Sagar Shrestha Marketing manager at Nepal Tourism Board

We have been focusing on receiving Chinese tourists from mainland China and Taiwan. With the help of Oriental Standard, we have got in touch with many contacts from outbound travel agencies there. It helps to increase our Chinese guests significantly. The Oriental Standard team is professional in proposing excellent solutions.

Kim Christ CEO at Compass Travel, Canada

Holiday Inn is always committed to providing the best services to our Chinese guests. Thanks to Oriental Standard, our direct bookings from Chinese guests have grown rapidly especially for the MIC groups. The cooperation with the team is always effective.

Emily Burke Sales manager at Holiday Inn Lima, Peru

Many organizations around the world have chosen us.
You should not miss the opportunity.

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